bussiness survey
Posted by rfn2004 on December 17, 2009
1 You are intensely goal oriented: You have clear, specific, written goals and plans for each part of your business and personal life:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
2 You have a complete business plan developed in writing, like a blueprint, that you use to guide your activities each day:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
3 You have accurately identified your target market, your ideal customer, and you know who they are, how many there are, where they are, and why they would buy your product or service.
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
4 You have clearly identified your major and minor competitors and you have developed a clear competitive advantage that makes your product or service superior to anything else available:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
5 You know the four elements of the marketing mix that determine business success or failure, and the five rules for selling anything that you must follow in all your promotional activities:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
6 You have a complete sales plan and a proven sales process to convert prospects into customers consistently and dependably:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
7 You are thoroughly familiar with the basic strategies, methods and techniques of marketing that are required to attract new customers to your business:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
8 You have a thoroughly developed advertising and promotion campaign in place that generates a steady stream of qualified prospects:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
9 You know the seven most popular ways of attracting new customers and you use as many of them as possible in your sales and marketing activities:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
10 You know the 24 most popular ways that products/services are sold and you have a plan to sell using as many of them as possible:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
11 You have developed the disciplines of successful entrepreneurs – planning, organizing, staffing, delegating, measuring, masterminding and managing – and you practice them daily:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
12 You are continually looking for new products and services that you can introduce to replace your product offerings that are no longer successful in the current marketplace:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
13 You have conducted one or more market tests on your new products or services with potential customers to ensure that people will buy it when you bring it to market:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
14 You have accurately determined all your costs of bringing your product to market, including direct costs, indirect costs, variable costs, sales costs, advertising costs, staff costs, office costs and others:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
15 You have determined the exact prices you can charge for your product to earn profit, including introductory prices, retail prices, wholesale prices, discount prices, and competitive prices:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
16 You have created a complete business budget that includes all revenues, expenses, costs and projections for profits and losses for the next 12-18 months:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
17 You have conducted a break-even analysis of each product or service, a break-even analysis for your total business, and determined your probabilities of success in each area:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
18 You are aware of the 15 different ways that entrepreneurs can raise money to operate their businesses and you utilize as many of them as necessary:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
19 You are thoroughly familiar with the process of finding and dealing with the right bank, getting the bank to lend you money, and maintaining a strong banking relationship:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
20 You focus single-mindedly on financial results in every activity, continually evaluating everything you do in terms of profit and loss.
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
21 You know the basics of business success, the ten reasons why businesses succeed, and the 15 reasons for business failure:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
22 You know the advantages and disadvantages of buying or building a business, and the essential questions you must ask and answer before you buy a business of any kind:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
23 You have a complete accounting and management information system that gives you accurate reports on sales, revenues, payables, receivables, assets and liabilities, weekly and monthly:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
24 You have developed a complete business system that spells out each step and activity of attracting new prospects, selling, delivering, getting payment, servicing customers, and procedures for all internal operations:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
25 You have analyzed your company against the 7 P’s – Product, Price, Place, Promotion, Packaging, Positioning and People – and you continually seek ways to improve in each area:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
26 You have determined the exact description of your ideal customers and you know who they are, why they buy, when they buy, where they live or work, and how to approach them:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
27 You know how to design, write and place excellent advertising messages and copy to increase response rates and attract more customers:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
28 You have a complete customer service strategy that ensures high levels of customer satisfaction and repeat business:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
29 You have a complete distribution channel strategy, and you are continually seeking new and better ways to distribute your existing products and services to more customers in different ways:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
30 You have a series of profit improvement strategies that you apply continually to attract more and better prospects, convert them to customers, increase sales and boost profits:
Select Your Grade 1 2 3 4 5 6 7 8 9 10 Not Applicable
